“Gratitude” and Abundantly More in Trademarks

Now, considering trademarks and gratitude, it is interesting to consider whether any trademark registrations or application actually use the term.

Click here: International “GRATITUDE” Trademark Filings,  and enter the string: “Gratitude*” for a search of trademarks the World Intellectual Property Organization Global Brand Database. The result, of at least 450 records were found, many as live and enforceable U.S. and international trademarks, for a wide variety of products and services.

Whether you may seek to trademark “GRATITUDE” or another mark, your trademark is the most important asset your business will ever own, so it’s important to learn how to create a trademark that distinguishes you from the competition and helps you stand out in a crowd. A poor trademark can entangle you in legal disputes and blunt your marketing efforts. Selecting a good trademark is as simple as following these simple guidelines.

The USPTO’s Getting Started with Trademarks Resource

To educate us all and to make the U.S. and international trademark system accessible to all business owner, the USPTO website, www.USPTO.gov, provides an amazing learning resource at https://www.uspto.gov/trademark

The web page includes Getting Started with Trademarks that guides applicants and searchers in basics. So, before you apply for a trademark, you should familiarize yourself with the basics. Determine if you need a trademark or another form of Intellectual Property protection.

Trademark Tools & Links at the USPTO website include trademark basics of what to know before you file an application. To this end, a full library of trademark videos on what to know before, during, and after you file an application is presented. The site makes available the Trademark Assistance Center, which assists all customers, from first-time filers to legal professionals and experienced trademark applicants and registrants.

The USPTO sites allows for searching the federal trademark database. Including search for trademark applications and registrations with Trademark Electronic Search System (TESS). There, one can also apply online for a trademark, respond to a letter from the USPTO, maintain your registration, and more through the Trademark Electronic Application System (TEAS). In addition, you can check your application status and filing due dates and view records in Trademark Status and Document Retrieval (TSDR)

The USPTO trademark site provides trademark fee information, including fees, payment methods, mailing addresses, and answers to fee questions.

The USPTO also adjudicates trademark questions and disputes relating to the granting or denial of trademark rights. The tribunals for these issues include the Trademark Trial and Appeal Board, which decides proceedings for trademark oppositions, cancellations, concurrent use and ex parte appeals. Records of these proceedings appear at in ESTTA Search  and TTABVUE. These are also available at www.uspto.gov/trademark.

Finally, the USPTO trademark web page allows one to access records of trademark assignments and changes in ownership. Transferring registration ownership, changing owner name and other tools are available at www.uspto.gov. page  Trademark Assignments: Change & Search Ownership


The content of this article is intended to provide a general guide to the subject matter. Specialist advice should be sought about your specific circumstances.


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